Let’s Fly, Momanababa!


“Momanababa”, the flying machine created by two local creative companies MOME and Manner, took off in “Redbull Flugtag 2016” held in Kai Tak Runway Park on 27th November. The project was fully supported by Macau General Aviation and Flying Association (MGAFA) and Allway Advertising & Production Ltd. (Allway).



“Momanababa” is the first participating group from Macau ever since. From planning, design to building, the flying machine took 4 months to complete.

The flying machine was 6 meters long with a giant glider on the top. Joe Liu, the Director of MOME and core participant, explained the design was inspired by the modes of transportation connecting Macau and Hong Kong. “We come up with an idea of combining ferry and helicopter in our design, and that becomes a cheerful spaceship.”







*The making of Momanababa


Though not receiving any prizes in the event, the “pilot” of “Momanababa” Hou was satisfied with the result. “Ours may not be perfect, as long as it can ‘fly’ a bit, that already means a lot to us.”

As supporting units who provided consultancy throughout the project, MGAFA and Allway were happy with the outcome. “Through providing consultancy support, we hope to arouse youth’s knowledge and interest in general aviation,” said Clovis Chu, the President of MGAFA.

The owner of Allway Tina Wong was delighted by the perseverance of the members. “Creativity requires trials and practices in order to succeed, we encourage young people to bravely take up their first step to make progress.”




*MGAFA and Allway provided consultancy to Momanababa


Organized by Red Bull HK, Hong Kong Aviation Club and Hong Kong Air Cadet Corps, “Red Bull Flugtag 2016” is an international event which dares both the brave and brainy to design, build and pilot home-made, human-powered flying machines off a 6 meter high flight deck in hopes of soaring into the wild blue yonder. The event has been held in over 44 countries including Singapore, Australia, New Zealand, US, Germany.

MOME Gives Sharing in MIM’s Discussion Forum

MOME was invited to give sharing on the topic of talent development in ”New Trend of Strategic Flow and Development of Talents” Discussion Forum hosted by Macau Institute of Management on 22nd October afternoon.

Man Wong, the Executive Director represented MOME as one of the speakers to share on her experience of career planning and the core elements of successful talent mobility in digital marketing.


Wong agreed most employers would always appreciate employees who are willing to take on challenges. Thus being hardworking, keen to identify and resolve problems, and having the ability to convert threats into opportunities are some qualities that a high-potential talent should have. She encouraged participants to keep a close eye on what is happening around to retain competitiveness.

Attending guests also included Carol Kam, Assistant Vice President of Organization Development & Training of Galaxy Entertainment Group; Jacinta Ho, Managing Director of JC Human Resources Consulting, and Gilbert Chong, Macau Registered Auditor and Accountant.

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First-ever Voluntary Program Successfully Launched

MOME initiated their first volunteer program by visiting 2 NGOs in September 2016 to enhance staff members’ engagement in community and sense of belonging.

To spread warmth and love at the eve of Mid-autumn Festival, 13 volunteers of MOME visited ECF Fellowship Orphanage Inc. and Macau Down Syndrome Association on 3rd & 4th September respectively. The volunteer team had set up lantern handicraft workshop and a series of games for the children in the organizations.




The agency’s Directors Joe Liu and Joseph Chan were delighted to see the outcome. “This is a good start for the entire staff development,” said Liu. “Give is more blessed than receive, I hope this practice would develop into a crucial part in our corporate culture.”

MOME strives to provide professional one-stop marketing solutions to its clients and spares no effort in promoting charity movements. The highlight video of the visitation will be broadcasted on its exclusive mobile media channel MOME TV to arouse public’s attention to the underprivileged group.

Fook Union: the 2nd Runner-up of Start-up Motivation Contest

MOME’s start-up proposal “Fook Union” was awarded the third place in Macao Youth Start-up Motivation Contest “Internet +” category for its comprehensive planning.  img_0554-copy

The final of the contest took place at Macau Science Museum on 31st August. A total of 22 proposals fought for the top 3 in each category.



Developed by MOME, Fook Union is a comprehensive leisure phone app. With traditional functions such as searching, commenting and e-coupons, Fook also supports ticketing, online payment and editorial. Fook will be launched on ios and Android formally before 2016.


Have Fun Together: MOME’s 2nd Bday


Apart from sunshine and beach, what else can you think of about summer? Let’s just sweat and have fun with MOME!

To share joyfulness of MOME’s anniversary with the public, we hosted 3 roadshows near Senado Square and Rua do Cunha during weekends in August. We set up booths to play games and take great pictures with passers-by, as well as distributed souvenirs to fans who subscribed and supported MOMEplay.






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MOME Gains Distinction in Guangdong Youth Start-up Contest


MOME gained distinction in Guangdong Youth Start up Contest, in which the media company was the only participant from Macau and Hong Kong to be awarded throughout the competition. MOME was entitled to enter the semi-final for its stable business performance and prospective strategic planning among 3000 participants enrolled in Guangdong Province. After a series of training workshops and challenges, MOME was ultimately awarded distinction among 178 competitors.

Hosted by 18 government departments and youth associations in Guangdong Province, Guangdong Youth Start up Contest is one of the most renowned events for startups.

Prospective Students Visit MOME

Organized by Macao Federation of Trade Unions, a group of student-to-be visited MOME on 12th August on the topic of career planning. Colleagues from Public Relations, Project & Creative and Digital Creative Department introduced indus- try insights and key projects of the company respectively to the group and wrapped up with personal sharing on career development.


MOME Hosts Zhuhai Youth Drama Carnival


Group performance on the final of  “Zhuhai Youth Drama Carnival”


To promote art development of children, MOME co-organizes “Zhuhai Youth Drama Carnival” with Zhuhai Xiangzhou Education Bureau, Zhuhai Bus Culture and Media Co. Ltd and 2 other institutions to learn from the successful experience of the event.




Talent show of the participants


Other than merely carrying out event promotion in Macau, we constructed an online voting system on MOMEplay for voting “the Most Popular Actress Award”, totally participation exceeded 140,000 throughout the campaign.


Miss Eunice Dong, Representative from MOME presented the prize to the winner



The grand performance will take place in a grand theater in Zhuhai in December 2016


Attended Entrepreneurship Youth Summit


Man Wong, Executive Director of MOME, represented local marketing industry to examine the future of digital marketing with industry experts in ”Overseas Youth Entrepreneurship and Innovation Summit Macau” on July 25th in Studio City Banquet Room. Attending guests include Cheung, President of the Asia Pacific Internet Research Alliance; Hu, Director of Association of Accredited Advertising Agencies of China; and Ku, Founding Director of E-commerce Association of Macau.




MOME as judge in Startup Contest

MOME was one of the judging panels in “Lean Startup Contest 2016” hosted by Hou Kong Junior Chamber. Kwok Hong, MOME’s Project and Creative Manager, attended the competition on behalf of MOME.


The contest took place on 25th June at Civil Officer Training Center. Participants who had joined the Lean Startup training workshops in May and June showcased their startup up projects and were feed backed with professional advices from the judges.





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